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¿Cómo se te conoce?
Baby Boomer Book Coach
¿A qué sector dirías que pertenece tu empresa?
Cuéntanos a qué tipo de público quieres llegar
I coach baby boomers who want to write their first book. Boomers are typically very active, curious, well-read, like being outdoors, are experts in their field, many with sophisticated tastes. I work with them via phone to organize, plan and outline their first book. My work with them serves as a kickstart to a book idea they've probably had for years.
¿Qué te inspira y qué diseño imaginas para tu empresa?
I want a header for my Thesis themed website that is warm and attractive to baby boomers who want to write a book.Please keep in mind - baby boomers are NOT doddering old senile people! My demographic can be retired (but not always) and wanting to explore things they haven't had time to do in their work life, like writing a book. They tend to do a lot of travel, a lot of reading, and just about any hobby you can think of. My header has to appeal to an intellectually curious audience who uses the computer, is online (that's how they find me). My audience has enough energy to face the challenge of writing a book. I can picture this header with images of my demographic - but if you have a better idea (that's why you're a designer and I'm not), please feel free to be creative. My current header is 856 px wide. I think up to 900 will work but not above that. Also, no really fat headers. It wipes out too much of my on above the fold info.
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