We have provided the very best care for our guest dogs for both dog training and accommodation while they are on holiday for the last 50 years. Although all our services are for dogs, the variety of our services sometimes confuses our marketing messages.
Our current website is tired and over time has become difficult to nagivate. A draft version of new website can be viewed http://www.axlr8demo.co.uk/royvon1/. An important objective was not to be tempted to clutter new design as this was part of problem.
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Dog owners who love their dogs and want the very best facilities and care. They tend to be people who are not frightened to leave their dogs in the care of experts, therefore they are affluent people who like to travel.
We have identified nine “calls to action” for different pages of the website. Some pages may include only 1 of them, and some may have 3 or 4, probably in a column on the right hand side of each page. These are:
1. Book now
2. Ask a question
3. Request a call back
5. Read Royvon Blog.
7. Newsletter request / subscribe
We are looking for 9 images to link to these areas, that will inspire our website visitors to click through. These must be eye-catching, though not so overwhelming that the website visitor gets distracted from the main content of the page. There should be a common theme, but each one must be sufficiently distinctive that the visitor notices differences when browsing from page to page. Imagination is key.
Width should be no more than 115 px.
Clean and simple
Subtle, clear message