First off.... NO CLIPART, NO EXCEPTIONS.
In the logo design is should be more horizontal than vertical. Our logo spaces are wider than they are tall. In fact, one place the logo needs to go is in a toolbar at the top of a page.
It would be nice if the logo could be easily converted to be a vertical based logo as well in cases where we may want a taller and less wide logo.
The logo should be fun yet professional. We are a fun company but take the business very seriously.
our web site is not in production yet so you cannot see a sample yet. But the domain name is idavi.com. Just in case you want to throw that in the logo.
The site currently a greyish color but we can adapt to any color if we like the logo.
*** IMPORTANT ***
must provide files in PSD format as well as JPG or PNG
If you created the logo in illustrator, those files would be nice too.