The logo should be clean and contemporary; something with special appeal to a 20 to 35 year old crowd.
I'm not looking for anything overtly ethnic in any direction, but please keep the international flair in mind when developing the logo.
The name 'Infusion', in my case, is a little play with the words 'in', 'infusion' and 'fusion'.
'In' because each of our bread product have a filling in them.
'Infusion' because we're bringing unique, extra-American cultural foods into an area they currently don't exist.
'Fusion' because we're bringing together the selling of popular, filled bread and pastry products from various cultures into one restaurant. After all, the place one goes for a good crepe is probably not the same place one would go for an empanada, and definitely not for taiyaki. We're fusing the availability of these international treats into one location
I'd prefer the logo NOT to be cartoony; no cutesy anthropomorphic characters (e.g., no talking fish with legs, no Spongebobs, etc...)
We currently have no palette picked out, so feel free to experiment; no pinks though, unless used solely for accent.
The logo should also work well with stationery, in both four color and one color.
Deliverable should be in ai and psd formats, both layered, and jpeg.
Let me know if you have any questions.
Thanks - Allen