Social Element is a young, funky, Sydney based company who specialise in providing social marketing management for small to medium businesses.
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Social Element is looking for a funky logo for the launch of our online brand. For example our message to market is to take the complexity and intimidation that building a social media presence can have on less tech savvy businesses and making it easy
We are not tied to any particular concept however some ideas that we have had for the brand have included focusing on the element aspect with either the 4 nature elements or scientific elements such as a DNA strand or the periodic table.
Other ideas are more focused around incorporating existing twitter, facebook and other well-known social networking logo’s into the branding. Incorporating this into a logo that shows the transition from confusion and clarity by including well known social brands might help deliver our message. A example maybe a twister with icons flying around in the air at the top while at the base a line of icons showing structure and organisation.
If after reading the above you feel we are totally confused on our logo concept, you would be correct! :) So feel free to ignor our ideas but keep in mind the general theme should be fun, animated WEB2.0 style with possibly a character based logo that could then be included into the website and other marketing material.
PS: - Would love to see how a 3D effect would look with the logo.
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