Currently a small business, I am aiming to cultivate it into a major player in the city here. I wish to retain the same branding for the duration of the business life, to ensure maximum return on my advertising and branding in the community.
Main customer demographic is small to medium sized businesses (IT Consultancy and data recovery). Secondary customer groups include education institutions (mainly data reco, not IT consult. as they usually have in-house arrangements), and the general public (also mainly for data reco).
Regarding the logo, I've been hoping to merge two themes - hard disk drives, and dogs (due to the name 'retriever'). Possibly something around a paw print, HDD platter/dog tag, or simple dog kennel... needs to convey 'computers' and 'dogs', while being professional, simple and appealing.