Sydney Acoustic Neuroma and Meningioma Institute (SANAMI)
A collaboration of 5 brain surgeons and 2 ear, nose the throat surgeons forming sydney's most comprehensive team for managing complex brain tumours and brain problems. We are team of clinicians, all super speciality trained surgeons, who are trained to manage complex brain tumours and problems using the latest minimally invasive techniques in Australia's premier private hospital. We are seeking to create a contemporary corporate identity that has clean lines and direct colours.
Informed Patients (who are searching the internet by diagnosis eg, acoustic tumour, meningioma, brain tumour), general practitioners (family physicians), other ear nose and throat surgeons, other neurosurgeons.
This audience likely is a patient, or has a patient with a specific brain condition. They are searching the internet to find information regarding their tumour or brain condition and we will be the premier website and location to have their treatment in Australia.
We are targeting sydney, then new south wales (state), then australia as well as asia pacific and middle east. We will be the premier location for contemporary, high quality care with excellent surgical outcomes.
Our corporate identity has to reflect clean precise lines, but also convey the fact that we are managing brain problems.
Our previous logos http://www.norwestent.com; http://www.northsidehearing.com.au illustrate the style we like. We are after clean precise lines (to reflect our clean and precise surgery). Please feel free to have artistic licence over corporate colours and font, but we would like a contemporary font family to reflect our modern unit and the number of colours should be kept to a minimum please.
The hospital in which we work is considered one of australia's largest and most premium locations (north shore private), it is where our heads of government, VIPs and movie stars, have their hospital stays.
We are positioning ourselves as Australia's premier team based approach to the management of brain tumours.
Thanks in advance for your efforts and good luck with the competition!