I'm starting a company focused on helping local businesses advertise more effectively and better engage with their customers. The company's name is Slingkast, and our mission is two-fold: 1) create the absolute best mobile advertising experience for consumers and 2) offer a customer management service to local busineses that is highly effective, easy to use, and low cost.
Below is a description of the business:
Slingkast has developed a revolutionary customer management platform for local businesses. Slingkast provides an easy-to-use system for planning, tracking, and optimizing targeted mobile messages, coupons, loyalty programs, and appointment reminders via text messaging and email. Unlike other products, Slingkast offers an end-to-end customer management solution and features Slingmetrics, a powerful analytics and benchmarking tool that designs and executes highly effective marketing campaigns that improve over time.
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The target audience is both consumers and local businesses. Consumers will come to the website to find out about deals and offers from businesses in their neighborhoods. Local businesses will use the service to manage their mobile ad campaigns, coupons, customer loyalty programs, and appointment scheduling. I need a logo that speaks to both of these audiences in a fun, clear way.
I'm looking for a logo that speaks to our dual mission of serving both consumers and local busineses. I want something fun and creative that entices people to want to use the service.
Please do not use stock images or clip art in the logo. I'm looking for something unique and distinctive that will form the cornerstone of the brand. The logo will be displayed prominently across the website and printed company collateral.
OPPORTUNITY FOR FOLLOW-ON WORK: If you do a good job, there's an opportunity for follow-on work on the website with a much larger budget. When I find a service provider I like, I'm incredibly loyal. I also work with many startups in my job and would be happy to refer you for additional work. Consider this the beginning of a strong business relationship.