I am a Fitness Coach who runs a fitness and exercise class based on a Boxing workout. I get a lot of satisfaction from helping people achieve their fitness goals though weight loss and physical conditioning. The workout is fun, challenging, effective and never boring.
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My target market is adult, children and seniors. I train both male and female clients. Most of them are looking to get in better shape, lose weight and are also interested in learning the boxing techniques without actually becoming a boxer.
The name of my company is Loser's Club Fitness. My tagline is " Where Losing is Winning" and I would like this incorporated into the design.
OK, I think I have a better idea on what I'm looking for now. At least I hope I do. Ha Ha. OK I'm thinking of maybe a super hero type holding up the company name. He should be built something like the father on The Incredible's cartoon. Muscular but still a little soft. Definitely not chubby so I don't offend anyone. He could have an "L" or the word "Loser" on his chest? Not sure if boxing gloves would work hanging on his neck? I'm open on that. I still want him holding up the name "Loser's Club" and the word "Fitness" somewhere nearby. I also still want him standing on the tag line "Where Losing Is Winning". The character is VERY IMPORTANT to me. He will be the brand image of the company. I really would like an image styled after the father on The Incredible's. Somewhat muscular but still soft and humorous. Not too serious. What should he be wearing? I don't know. I'm open on that. If I can get some submissions close to what I'm looking for, I will guarantee the prize money.
First of all I am looking for a logo that is fun and catchy. Maybe cartoony? I have attached an idea that I had although if someone has a better idea I'm open to suggestions. My idea has a person holding up the Loser's Club Fitness with the word "fitness" sitting at an angle in a different font and color and the person maybe standing on the tagline? See the example. The person that I have in the example is a generic clip art. I would like someone in there that is more customized and maybe has some boxing gloves hanging around his neck. I'm open to the design of the person so be creative.. again I'm thinking something fun.
I'm open to the colors and fonts but maybe somewhat simple and not too many colors. Whatever you think works. I'll let you be creative.
So to summarize, I'd like something fun and simple but catchy..