The business is basically a commodity business, so I differentiate myself with big selection of weird stuff, low shipping prices, and fast international delivery. I'm open to any color, but I'd like a design that renders well in black & white (e.g. printed on a BW laser printer invoice or in an ad for a collectors' newsletter). I'd like something "cool" that, if I were to put it on a sticker (or die cut vinyl), someone might put on their motorcycle luggage, helmet, or car trailer, or want to wear the T shirt. So if that happens, i want it easily viewable from a distance and memorable when others see it. So a one-or-two color simple design might view better at a distance than, say, something full-color and intricate.
I have no specific ideas, though the two "O" in motokeys might represent wheels or headlights. I've uploaded a quick idea - but I'm not at all devoted to that design approach. Maybe explore something where a line above the "OTO" in Motokeys forms the silhouette of a classic motorcycle or car?
Ideally it would also have something of a "removable" www and .com prefix and suffix (.com is more important than the www) I do a lot of sales via ebay and they wouldn't allow me to use a logo that is a URL, so the Ebay store might use "Motokeys" while other places (bumper stickers) would be more like "http://www.Motokeys.com" or just "Motokeys.com" A logo/graphic where I can just add or delete the entire URL would be fine too.