The product is funny, yet very informative. It's a guide, for men, on how to get your girlfriend to start enjoying anal sex. You can read a sample of the first page here: whatwhatinherbutt.com/sample.txt
Cuéntanos a qué tipo de público quieres llegar
Straight men who enjoy the anal sex, but have no idea how to bring it up.
Something that reflects what we're doing. You can make it funny or cartoonish, but at the same time it has to be very professionally done. It can be somewhat lude (I mean hell, it's anal sex we're talking about here), just not over the top lude. Maybe throw some ass cheeks in there next to the logo text -- really though I'll leave the creativity up to you.
Text can say:
What What In Her Butt (size large)
How to get the anal sex you deserve (smaller size text)
I would like the background to be black, not 100% necessary, but I think it would match the style we're looking for.