I have owned a successful preschool for 11 years and with it practically running itself have decided to indulge in my creative side and enter the jewelry business. My designs are edgy, whimsical, elegant, powerful, feminine, unique, both modern & traditional. i have started out with bracelets which are easy to wear but beautiful at the same time. Being that my maiden name is "Guggenheim" and i am directly related to the museum, I decided to use that as my name. If you got it, flaunt it! I am an "almost 40" year old mother of three and live in beautiful Southern California, namely the "O.C." as some call it! I have always been interested in fashion, trends and what the "it" thing is at the moment.
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Because I offer a wide array of designs from feminine to edgy, my target audience is quite large. I think the majority of my designs appeal to women in their 30's & 40's; however, I do have bracelets that my mom's friends (65+) are snatching up left and right! In addition, I do make bracelets for the "little princesses"...little girls to tweens.
I have always liked the look of two different fonts. I'm not stuck on that design aspect but have noticed those often catch my eye. Usually one is block, the other script.
Again, this is not written in stone just an idea.
Catch words such as, whimsical, edgy, modern, traditional should be encompassed in the design.