Here is what we are looking to have designed (in a vector format “layered RGB file” in Photoshop PSD or Fireworks PNG format as well as a JPEG version):
- A single Header for the pages of the Wordpress blog site (see http://www.withoutborders.com), which should include a design for the name "Frontier Research Report" (font, color, style, etc.) and potentially (but not necessarily) a simple logo using the FRR acronym or an image based on the ideas and themes expressed below. We have discussed this being in the shape of a social media marketing button for easy brand awareness.
Here are the ideas we have developed internally to help give the designer ideas:
Taglines - "Wealth where others fear to tread", "The road less traveled", "Unearthing overlooked opportunities'.
Dramatic landscape transitions / Frontiers (Where mountains meet desert or sea, where jungle/forest meets plains or savannah, etc.).
Beyond the Horizon
Spices & Silk
Solitary Tree on the Savannah
Busy Port – Ships Unloading
Amongst the Natives
Crowded Market – Bazaar
Road narrowing & Disappearing over the Horizon
An old world explorer (i.e. new frontier), a telescope or spyglass, binoculars, map icons. A picture or drawing of an explorer, or an actual telescope.