vision squared solutions
Vision Squared Solutions provides software and technical sevices to companies in the broadcast media industry. We assist our clients with their video production, broadcast transmission & general business systems by providing custom software, systems integration and project management services.
We are looking for a clean, professional, yet stylish logo for use on business cards, website & within our software products.
I will try to provide feedback daily. Looking forward to seeing what everyone comes up with.
Medium-large companies in the broadcast media industry. Primarily targeting engineers, technicians & managers in these type of organizations. Predominantly males aged 25-55, fairly conservative.
Brand emphasis should be on "vision squared", i.e. less emphasis on "solutions". Ideally we would like to be able to remove the word "solutions" without the logo appearing unbalanced. Alternatively two versions can be provided, with & without the word "solutions".
If possible we would prefer the word "squared" to be fully spelt out, not abbreviated "2". Although the underlying theme is still the mathematical square (vision * vision), we'd perfer to spell the word as a differentiating factor. You might like to superscript the word "squared" to signify this.
The logo text can be in any case or capitalization. We are leaning slightly towards all lower case but this is not critical - whatever works the best.
Although the company operates in the broadcast media (TV) industry, it's not necessary to apply this theme into the logo. Something with a highly stylized or quite subtle media/tv theme would be good, but we're not looking for anything too bold or obvious. The styling should be professional & modern, nothing cheesy or cartoonish. No tagline is required on the logo.
We have no preference in regard to color scheme, but it should be simple (no more than 3-4 colors), The logo should look OK in monochrome (if you can include a mono version that would be great).
Finished logo should be supplied in a common vector format - .svg, .eps, .ai etc. Please specify any fonts used.