- Textual ContentThe logo should carry the .com inline with the rest of the
domain name. A very small trademark, aligned top-right, should follow the .com.
The site tagline should be incorporated into the logo – the tagline is: “Right
Gift – Right Person – Right Now”. All together, the logo should contain the
following textual content:
Right Gift – Right
Person – Right Now
Capitalization and orientation will be at the discretion of
LayoutAs the logo will be used in the header of our website, which
will have limited vertical space, we recommend that the logo should be wider
than it is tall.
Adding objects (such as a gift box) to the logo is
permissible and encouraged.
We would like the logo to have a more contemporary feel than
does the current one.
MediumWeb only. Please avoid fine design details which may look
good in print, but render poorly on a computer screen.
ColorPlease do not provide a logo with predominately white
Please do not be constrained by the colors used on the
The logo will be placed in a masthead, which has the
background color #cfe16f. Here are the rest of the colors in web page
palette: Blue Text: #006a6a, Orange text: #f47837, Aqua:
Please note that these are not the colors we want, they are
the visual environment in which the logo will live.
Comps should be submitted in JPEG format. Final delivery should be in Adobe Illustrator
or EPS format. Include a list of fonts and colors used.