MY HOPE FOR CHILDREN
My Hope for Children is a new nonprofit foundation based in Hollywood which is committed to transforming the lives of poor disadvantaged children from ages 0-18 years by providing medical assistance and promoting wellness through fundraising and working with like-minded organizations who share a similar vision. It’s our hope to become the voice for children who are unable to receive adequate healthcare and become a leader in the distribution of grants to other organizations who recognize and support our mission.
Looking for a hip and modern logo to be used on our website, business cards, letterhead, apparel etc. The logo will also be used in co-promotion with other brands. It is important that the design be marketable, versatile and can be incorporated with other brands.
A good reference that captures the simple yet effective look we’re trying to replicate is the charitable campaign – (RED) http://www.joinred.com/Home.aspx as its logo can be seen on numerous products. For example the logo can be seen on The GAP, Hallmark, Apple, and Converse products. What we like about the logo (RED) is that it is simple and manages to engage people of all ages while possessing a hip vibe to it.
The logo should have an emphasis on the word ‘hope’ as it will be the center of our marketing campaign. The logo should be clean and professional – but not stuffy - and capture a youthful feeling. It should be marketable, as it will be used in conjunction with other brands and products. Picture it as something you can see on an already existing brand. Ask yourself if you can see yourself wearing this logo or purchasing a product with this logo on it.
Please do not limit yourself if you feel inspired in any other way we are open to suggestions.