I am a marital and family therapist that works with families and individuals, usually with disabilities such as autism. I am just starting out on my own and want my company to appear professional, yet not too stuffy or medical. I am youthful and want my image to project that.
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My market is mothers or women. They usually are the person that calls about wanting therapy for their family. My usual referral is a bit anxious and needs to feel that the company will support them. They need to feel invited in, and protected.
I'd like to have a tree with my business name appearing somewhere under or on top of it. I really like the logo on eco citizon's website http://www.ecocitizenonline.com/ . I'd like to do something similar. I would like this image to look good in black and white, so when I print it on letter head it will not have to be in color all the time. I want the tree to be strong, but not daunting or sad. I want the tree to envoke a sense that the client will grow in therapy. I'd like a easier to read cursive font, but don't need it. You can be creative there. I also don't have a specific tree in mind, and would lik your support there. I don't want a lot of bright colors used, but maybe black and white with one other color or just black and white.