Our logo must consist of a typographical solution for our name and a graphic logo. A logo could be incorporated in the typography, although separate elements would be preferred. We seem to gravitate to San-Serif fonts. Clean and Bold. statement: "bad boy / rebellious"
I encourage you to look at our competition. Edgy without overstatement! PARAMOUNT VANTAGE, ROGUE PICTURES, LAKESHORE ENTERTAINMENT, LEGENDARY PICTURES, MORGAN CREEK PRODUCTIONS, REVOLUTION STUDIOS, SCOTT FREE PRODUCTIONS, WORKING TITLE FILMS, WARNER INDEPENDENT PICTURES, LIONSGATE, THE WEINSTEIN COMPANY, DIMENSION FILMS, ICON, STUDIO CANAL
One idea that we are attracted to is urban graffiti. a "Banksy" style urban grit for the logo imagery combined with clean bold typographic solution for the company name. One good reference is the book "Banksy: Wall and Piece".Banksy uses black spray paint and cut cardboard to produce such strong social statements. Using sprayed graffiti as the logo could be a nicely animated in an opening title sequence. Although urban graffiti is interesting to us we urge all designers to "be ballsy and think outside the box".
Our logo has to look good on a black t-shirt.