We'd like a logo (deliverable in an SVG format) that displays the name Ideascopic in a creative manner.
This company and its technology is all about innovative solutions and so a logo that represents something new, something unusual and catches the attention would be desirable. While open to creative ideas, we also want to be looked at in a professional manner- so nothing too gimicky.
In short-we want the logo to exude one thing- creativity.
Since our products and services are yet to be revealed (and there is a reasonable set) be assured that there will be other "derivative" work needed from your design. So a logo that scales (conceptually) well for other related work will certainly be more interesting. The logo design should be royalty-free.
Finally we want the logo to look good not just on the web but also for subsequent print material (business cards, letter heads, etc.) Building a logo that can adapt to the relevant color schemes as needed would be useful.