Carefamily.com or Care Family
CareFamily provides services to individuals that allow them to easily find a caregiver and manage home care for their family member. We also provide management tools that allow senior home health care agencies to effectively manage their organizations using robust, easy tools delivered via the cloud. We want to impart a feeling of warmth and convey that we help others provide care and are a serious organization with great technology. We want to convey a feeling of trust, warmth, and security. We deliver not only and next generation solutions that make home care a viable option for families and but also services for agencies that improve their business and revenue model.
We have three audiences: Target one: families looking for senior home care for a senior loved one. Target two: Caregivers looking for a career in senior home care. Target three: Senior home care agencies looking to optimize their business by leveraging a suite of tools to automate management of their organization.
Logo that represents our identity serving as the foundation of our brand image.
We like orange and blue
Tag lines, we're looking for creative tag lines (this is optional).
Color Palette for our brand that invokes a feeling of warmth, trust with a bit of a modern twist. We are open to contemporary designs and coloring, bright themes as well as muted options, but we want to express that we are using technology to allow agency convenience at a much lower cost.
We’d like the palette & color value number. See attached png files. Please represent these in a way that we can visually determine the color harmony.
A mood board would be ideal, but is not required.
The logo artwork will be utilized for:
- Mobile devices
- Various collateral
- We would prefer vector artwork, but will also accept rasterized artwork in editable layers.
- Illustrator or Photoshop
- 300 dpi minimum