We are a mortgage company that specializes in home loans for Veterans and Active Duty Military. We are one of the largest dedicated lenders in the nation and secured over $1 Billion in VA financing last year. Young, rapidly growing company with 350 employees and locations in about 8 different states.
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This is what will make this project fun. It's a very well defined audience. Both active duty military and veterans who are looking to buy a home using their VA loan benefit.
As a service member, one of the most valuable benefits you receive is a the VA Home Loan Benefit... it allows those who are eligible to buy a home with no money down and pay no PMI. This is just about the best loan product out there but it's reserved for military (both active an veterans). Saves thousands at closing and a couple hundred dollars per month.
We are going through a re-branding effort right now and would like to push our new name, "Military United Home Loans".
A large percentage of our audience is first time buyers. Young families, more veterans than active duty. We also do refinances as well, not just purchase loans.
We really like our current logo (house) but feel like we should get some new ideas. Clearly something patriotic, military and home buying.
Something professional, unique and memorable. We will also operate realty and insurance under the same brand name.