Super Alex's RC Gear (http://www.superalex.com.au)
Startup online business to meet the needs of model plane enthusiasts - in need of a logo.
The model planes I source are called "park flyers" - model planes big on scale detail and small in size - so they look great, and can be flown in the local park without a lot of space required.
This business is all about supplying top quality scale model planes to Australians new to, or already familiar with, this fun hobby.
Typical enthusiasts are male and aged between 25 and 80. They're often looking for a new project for their spare time, and a great looking plane to show off to their friends at the flying field!
The hobby is attracting many IT & engineering specialists aged 25-35, as electronic components are increasingly used to fly these planes now.
Words I'd like customers to associate the business with are as follows:
fun, informative, genuine, relaxed, trustworthy, quality, fresh - so try to align your logo designs to these.
Surprise me - happy to see your most modern and innovative designs to excite my customers! Also the most traditional too if you prefer :)
The file format's required are for the web - so .jpg and layered .psd files please.
The web site is being developed right now, so I'm sorry it's not quite ready to show off yet - however the URL will be http://www.superalex.com.au :)