Base Metal Recycling (BMR) provides recycling services for small, medium and large companies. Our sole focus is on industrial and commercial customers... unlike typical recycling companies we do not accept walk-in customers. Do to the nature of our business and clientele BMR needs a logo that "speaks" to our customer base.
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Base Metal Recycling's target audience includes small business owners, Facilities Directors of medium to large companies, and VP's of Fortune 1000 companies. The recycling field is incredibly competitive, and any edge can help land an appointment or account. We need a logo that says, "wow, these guys are professional."
The logo must work in both color for business cards, letter head, t-shirts, hats and websites, and also black and white for faxes and other similar documents. For those of you who remember high school chemistry, base metals include iron, nickel, lead, zinc and copper. These elements are grouped together on the Periodic Table of Elements as Transition Metals. We're not completely set on the idea, but we were thinking of somehow creating a logo that "plays" off the Periodic Table. If you have a different idea please submit it, because we're open to all designs. Finally, it's OK to use the initials BMR or the words Base Metal Recycling in the design.