Brighten Early Lessons
We are a new business who will run several websites promoting various types of lessons e.g. golf lessons, driving lessons, swimming lessons and music lesson.
The company name is: Brighten Early Lessons.
If you teach any one of the above you will be able to have a profile on the website and promote yourself to people looking for lessons. You will have a detailed overview of you and your business e.g personal/contact details, qualifications, teaching times, customer feedback, photos and location etc.
If you are someone looking for lessons (e.g. golf lesson) on the website you can find a teacher close to you, see their customer feedback and ratings from previous customers, read all about them and get in touch. You can also leave feedback if you have been taught by them.
This is a very modern website, with superb functionality and we will be using social networking heavily.
The websites are all about presenting the best possible teachers to local, national and international audiences (mainly local in the UK) and being very open about what people think about the teachers so they can find the best one for them
# Online users
# All age ranges (bear in mind its all online, so mainly 16-60 years old)
# People who would like to learn how to play golf (all age ranges)
# People who would like to learn how to swim (mainly parents looking for lessons for their children)
People who would like to learn how to drive (mixture of parent looking for kids and teenagers looking)
People who would like to learn how to play music (all age ranges)
# 1 main logo for 'umbrella company' e.g. Brighten Early Lessons
# 1 sub brand logo for Brighten Early Lessons GOLF
# 1 sub brand logo for Brighten Early Lessons SWIM
# 1 sub brand logo for Brighten Early Lessons DRIVE
# 1 sub brand logo for Brighten Early Lessons MUSIC
# I'm happy to feedback on 'umbrella company' logo before designer does sub brands so not to waste time if we don't like the 'umbrella company' logo.
# As the company name is quite long it might be better to read:
Then the words 'golf' and 'swim' etc could be to the right of the main wording etc. Just ideas.
# As well as Brighten Early Lessons I'd like the see wording in lower case (e.g. brighten early lessons) as I feel this can sometimes be more modern.
# I envisage the 'umbrella company' logo having a clear relationship to sub brands (e.g. same styles and fonts etc). Maybe using colours/related imagery (e.g. golfing) to make the sub brands unique.
# All logos should be easy to read, slick, simple and modern. Not corny.
# The brand should vibrant, modern, trustworthy and professional
Please feel free to ask any questions as we will be logging on regularly to feedback and help progress/direct the project.
Thanks so much and I hope you get involved!