We're looking for a modern, simple, sophisticated but memorable logo for our healthcare staffing company. Our customers are hospitals, medical practices, senior care, home health agencies, etc. Our therapists believe in making a difference and delivering positive outcomes to patients they treat. Our main audience will be therapists (physical, occupational, speech therapists, nurses, etc. No stethoscopes, please.
We don't want a traditional medical/healthcare symbol - we want something that we can grow with and incorporate other areas of health care profession, something expansive, modern, sophisticated, clean look with impact. TheraEx Rehab Services can be spelled out with the image or made part of the image. Can be shorten with just TheraEx with a great image/logo. I want a "wow" factor or "yeah baby!" reaction to logo
Age range 25-65; more female than male demographics; education: Bachelor/Master Degrees in health care; Lifestyle: healthy, flexibility, work life balance, choices/options, making a difference, living the good life; need financial security; hard working-sometimes 2 jobs;
Old logo is not modern and does not convey confidence, credibility or top of mind (mentality) - We want logo to be remembered even if they forget the company name.
Want happy/impact colors - not too bold (red/black or yellow/black combo - orange/black okay with accent color) Prefer: orange/black/blue/green hues.