"wildflower" - A Modern Flower + Gift Shop

Wildflower

Retail Flower and Gift Shop. We want this to be the coolest, most fun, approachable, unique, experiential floral shop in the area. It is a very suburban location (strip mall), in an affluent community. There are very limited places to buy flowers. The main local "competitor" is the grocery store.
The location has a drive through window and we plan on offering drive-through pick up for flowers. The decor will be a mix of industrial finishes (concrete, black, raw/aged wood) with darker tones. The color in the space will come mostly from the flowers.
We plan to offer "build your own bouquet" bar and a "bring your own vase" program. We want our clients to be as involved as they would like in the design process. Gifts available will include artisan chocolates, local artists and crafters, unique items not available on Amazon.
The shop rear is adjacent to a very popular regional bike trail. We would like the logo to communicate that this is a flower shop, but not a traditional one.

Pinterest Board for the New Store:
https://www.pinterest.com/flowermom…ildflower/

We already have a current store "The Petal Pusher". This new storefront will be about 15 miles away in a different suburb. There will be some crossover of employees and resources, and the brands will be affiliated, yet separate.