The Calgary Ultimate Association (CUA) has a vision to make ultimate frisbee the sport of choice in Calgary. We are a volunteer-run organization that runs four leagues (Spring, Summer, Fall & Winter) and tournaments throughout the year for a community of nearly 2,000 ultimate players. We run an annual tournament called Ho-Down / Slo-Down that hosts teams from across western Canada. This year the tourney is celebrating its 25th anniversary and we're very excited to make this the biggest and best tournament yet. We're looking for a limited edition disc design that will capture the spirit of the tournament (25 years of competitive ultimate in a fun, social environment) and act a memento for the event.
Cuéntanos a qué tipo de público quieres llegar
Our target audience is the more than 1,000 ultimate players who will be registering and taking part in this year's event. They are fit, spirited athletes who like to play hard and party hard (we have a big Saturday night party every year under an outdoor tent). They range in age from mid-20s to early 40s. They play ultimate because it's fun, a great workout and a unique sport that combines multiple elements of other sports (ie. soccer, football, basketball, etc.)
In the past we've played on a western theme for our tournament materials and we're open to continuing to do that (see uploaded files for examples and/or visit our 2010 tourney website which is using last year's western theme: http://hodown.calgaryultimate.org/). We definitely want to get some mileage out of the fact that this is our 25th anniversary year....so that may replace the western theme....or maybe just compliment it?? We're open to creativity and new ideas (hence the very short requirements description). Having said that, please avoid falling into the trap/stereotype that all ultimate players are hippies ;-)
We're open to any colours....although our "corporate" ones are red and black (see CUA logo file attached). Disc may only use two colours max (see Discraft artwork specifications for details).
Required elements include:
- tourney name -> Ho-Down / Slo-Down 2010
- tourney location -> Calgary, AB
- CUA logo (attached)
- mention/highlight of 25th anniversary
- **** hot-stamp artwork requirements are posted on the Discraft site: http://discraft.com/art.html
- if possible, our main URL: http://www.calgaryultimate.org (if not enough room, we can always leave out)
Any questions, please let us know :