Our company is looking to redesign Home page and Product view page
Home page - we like our existing home page (canaflora.ca) but its time now to move forward. We are looking to increase conversion rate of our web site so we believe that Home page is having huge impact on that. We believe that customers making their choice based on experience so Home page should tell our potential customer what kind of experience he/she will get. Our home page should Wow the customer. Customer should feel that this is the place he would definitely love to shop at.
We are looking to incorporate our slogan "feelings delivered" with the logo.
Also we need to have shopping cart somewhere which we dont have at the moment
Product page - thats the page where customer is making decision to buy or not buy. So thats where we should work on making customer to feel as comfortable as possible.
We would consider to add to this pages features like: recently viewed, other customers who bought this also like.... etc
For both pages very important to keep next points clear:
- Free cross-canada delivery
- collect Air Miles
- Worry free shopping (satisfaction guarantee bla bla)
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