We are an online e-commerce company that sells personal safes, featuring bright, contemporary colors, to protect individuals' valuables and possessions. The safes are ideal for college students, young working professionals, hospitals and hotels. We feature an internal outlet inside the safe that allows people to keep their electronic devices charged while they are secure. Perfect for business travel and student use.
I think this is a great layout for the 1-page site I'm looking to create. There's a big picture up top, text describing the value proposition, and then different photos and product descriptions as you scroll down the page. I love the clean design of Apple and the use of white space. I will want to follow a similar deign sensibility.
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I'm looking to have designed a single, 1-page site where the entire buying and product-viewing experience is all on one page. I envision a site where we feature the logo up top, and then, animation video with value proposition text underneath, the different product colors and their specs (with text on one side and images on the other), room for other product videos, a place to show any Press coverage we receive from TV, news/magazines, etc, and then a clear buying button that allows people to buy the product clearly and easily.
I think the experience should flow as such: viewer sees what company is about, sees the products, animation, and the various images, and then is compelled to buy.
I want this product to appeal to people that buy Apple products. Design community, style, fashion, artists, city people. Our target demo is 18-40, men and women, that are young working professionals with $10K+ worth of valuables they need to protect. They live in major cities (NYC, DC, Boston, LA, Chicago, Dallas, Vegas) and many live in apartment buildings (with doormen.) They like being a part of a community when they buy something and like color and edginess in their product.
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