Independent Retail Pharmacies (not CVS or Walgreens.) These are small businesses looking to become more profitable. KY Meds is part of the solution because we save them money on the products they are already buying. We want them to know we are working hard in order to make their business more profitable.
¿Qué idea tienes, qué estilo te gusta para tu web page?
Smiple, Modern, Fresh. Our market is pharmaceuticals and none of the websites have a unique look to them. Every website has a generic look to it and we want to stand out without being over the top.
Descripciones de páginas
Homepage: We want to a catchy phrase or phrases that come on the page summarizing what we do. We are hoping that we will be able to boast a very important accreditation we should receive before the site is finished. Some of the phrases. Generic Wholesaler, Our business is your profit, Authorized Distributor of Record for over 30 Manufacturers, etc.
What we do: We want to make this section simple and easy to read for them.
Our Clients: We want to give them a summary of our ideal client and tell them how we can help them.
How we work: We want to give them answers to regular questions they may have in regards to how we ship, minimum orders, credit terms and payment types accepted etc.
Contact Us: Provide all of the ways they can communicate with us.
We also need buttons that direct customers to our online store, to our documentation log in called T-3 and a page for them to register with us to become a customer or to receive fax/email solicitations. We would like a savings logo or icon that we could have on the site and attach to some marketing material as well. When one of the designers put together a logo for us they had created a flying piggy bank which we loved but just not for our logo. Just an idea though to show that we would like something unique on the page we can also use for our marketing materials.
Lo que debe evitarse
We do not want any drop down menus. We do not want a page like we have that scrolls down to each section. We do not want the page to be too busy. We also want to limit the colors to different color hues of teal or blue on our logo, white, black and gray. If there are other color elements you introduce they can not be distracting.