The Acceleration Group
We need a website attracting the people listed above, where they can gather information, sign up for services, and be e-mailed periodically with information about our new services.
Overall, the appeal of TAG should be focused on entrepreneurial consulting and leveraging our network for coaching. The businesses will seek out TAG for capital and direction, while the medium sized companies will most likely be interested in process improvement/efficiency, as well as capital.
TAG connects a fleet of experienced entrepreneur executives who are available to support growth companies as advisors and coaches, or in more active roles as an interim (part-time to full-time) President/CEO, Chief Financial or Operating Officers, VP Sales, VP Marketing and other leadership roles in these companies.
Since TAG is aimed at different audiences, the website needs to be easy to navigate, so each user can find what he or she is looking for. It should also have an appeal to the inexperienced entrepreneurs who may be struggling, catch their attention, and provide a call to action.
The design is targeted at three main groups of people; entrepreneurs, businesses, and executives.
Our customers are small to medium business owners looking for professional consulting. We want simplicity, but professionalism. We want customers to get the sense that we know what we are doing and can help a variety of entrepreneurial concerns.
We like these designs: Share your favorite designs and what you like (font, color, style).
o clean, professional looking
o nice color scheme
o simple font
o Large visual in top center of page with place to sign-up to the right
Check out our wireframe & google doc here: http://docs.google.com/View?id=dvrg…98dxfnccdw