This is my first website and I expect that it will grow and develop over time. For now, I need to have an online presence that has a clean, professional look but with a fresh, modern twist. There are several variations of a new logo to work with.
My CFO Maui
I work exclusively with owners of small business and with EDs of non-profit organizations ensuring that they are handling the financial management of the business. As a Certified QuickBooks ProAdvisor, my service is a new concept to this size business. I bridge the gap between the bookkeepers and the CPA. I speak standard english, not technical jargon which indimidates and confuses just about everyone.
The design must be professional, yet also say "friendly", "accessible", "we are not stuffed shirts.", "we will not imtimidate you."
My clients tend to be entreprenurial or public-relations minded, especially the non-profits. They do not have a corporate mind set. Many business owners are already stressed when they go searching for my service. Rather than hit them over the head with a laundry list of credentials, I prefer to show them in a lighthearted manner that I understand where they are coming from.
This is my second contest. I will give lots of feedback and stars, emphasizing what I like. One star means there is something in the design that works. If you do not receive at least a star or any feedback within 24 hours of posting, you can assume the design is not working for me.
- This first site will have 6 pages, but the contest is for the Home Page only. I may hire the winner to design 1 or 2 additional pages
- Components of the home page
- -- Main logo
- -- Tagline: Financial Tools and Support
- -- Headline: More Profit, More Control, and More Ease
- -- Contact Info: info@MyCFOMaui.com, 808-283-1461
- -- Menu bar, also in footer
- -- Text appx 300 words
- -- Area for testimonials
- -- Photo of moi (my headshot)
- Layered PSD or PNG file format with fonts attached
- Design that can work as a wordpress theme (design only, no code required of you)
- Dark font on a light background
- Stock images from iStock, preferably photos on white backgound - but I don't want to cramp your style
- A bit of humor is helpful.
- Design a space for testimonials which will appear on every page
- QuickBooks ProAdvisor must appear on page- note the guidelines for use
- Logos, ProAdvisor Logo, and Photo of Moi are all at http://www.mycfomaui.com
- Logo has several variations: one line and two line, both on white or dark background. Use what works for your design.
- Do not emphasise Maui. The business will be franchised and the site will be duplicated for other cities for example My CFO Boston
- No animation or flash
- Avoid a busy design - keep plenty of space between page items